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AI systems studio

What Vertical Labs Builds

AI-native software systems for companies that need speed, clarity, and production execution.

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Operating model

Lean senior team. Agent-augmented delivery. Production-ready systems.

Built for teams that need systems, not slide decks.

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Trust and leverage

Serious outcomes without agency bloat

Lean senior team

Direct founder/operator attention and fewer handoffs.

Agent-augmented delivery

Research, QA, mapping, content, and build support move faster.

Production control

Review points, permissions, monitoring, and source trails.

Reusable systems

Internal workflows compound across strategy, design, and engineering.

Who is behind the studio

Direct senior ownership across strategy, design, engineering, and delivery.

Matt Gunnin

Chief Executive Officer

AI systems, product strategy, and software engineering.

Raquel Ortega

Chief Design Officer

Product design, workflow automation, and user experience.

What we build

A curated set of production systems, shaped around operational clarity.

AI systems and agents

Decision support, monitoring, and autonomous workflows.

Autonomous agentsRFP and bid systemsInvestor and market intelligence tools

Websites and web apps

Premium interfaces tied to real operations.

Website and web app developmentSearch visibility and AEO systemsCustomer workflows

Operations dashboards

Status, exceptions, ownership, and reporting.

Internal operations dashboardsEvent operations systemsReal-time dashboards

Workflow automation

Automation with control, not loose scripts.

Custom workflow automationAI media and content workflowsReview states

Marketplaces and secure platforms

Structured access, pricing, matching, and trust.

Marketplace and pricing systemsJob board and hiring platformsSecure exchange platforms

AI Enablement and Team Training

Practical adoption for teams using AI tools at work.

ClaudeChatGPTGeminiPerplexity

New service

AI Enablement and Team Training

Train your team to use AI tools with confidence. Vertical Labs creates practical playbooks, prompt workflows, and usage guidelines for teams using Claude, ChatGPT, Gemini, Perplexity, and other AI tools inside real business work.

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Proof and operating model

How delivery works

From workflow mapping to production deployment, every build keeps automation, permissions, review, and maintenance in view.

01

Map the workflow

Find the decisions, handoffs, and control points.

02

Design the system

Shape the interface, data model, agents, and permissions.

03

Accelerate with agents

Use AI-native workflows for research, QA, content, and build support.

04

Ship with ownership

Launch with review states, monitoring, and a maintainable operating model.

Automation with control

Software that can run inside the business needs clear ownership, review states, source trails, permissions, and monitoring before it becomes critical path.

Frequently asked questions

Compact answers for evaluation.

What does Vertical Labs mean by AI systems studio?

Vertical Labs designs and ships production AI-enabled software, websites, automation, dashboards, and internal workflows.

When should a company work with Vertical Labs?

A company should work with Vertical Labs when an operational process is valuable enough to automate, but too specific or business-critical for generic off-the-shelf tools.

How does Vertical Labs keep AI systems reliable?

Systems are designed with scoped model behavior, human review points, monitoring, measurable outcomes, and maintainable architecture so teams can understand and improve them after launch.

How can a lean studio deliver serious systems?

Senior attention, fewer handoffs, agent-augmented delivery, reusable workflows, and direct accountability keep execution focused.

Does Vertical Labs build websites?

Vertical Labs builds websites and web applications when the product needs workflows, automation, dashboards, search visibility, or AI features. It is not positioned as a generic web design shop.

What is AI Enablement and Team Training?

It helps teams use Claude, ChatGPT, Gemini, Perplexity, and internal AI workflows with practical playbooks and usage guidelines.

Start here

Bring the workflow. We will shape the system.

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